PRIMAL Today screen on iPhone

240+

Users

4.8

App Store

The version of youyou've been putting off.

Compete with friends, climb the leaderboard, and see how your day stacks up.

240+

Users

4.8

App Store

PRIMAL

One list. One score.

Pick your habits, log them as you go, and your daily score adds up from what you logged.

PRIMAL weekly overview on iPhone
PRIMAL Quick Log sheet on iPhone
PRIMAL Daily overview with daily score on iPhone
PRIMAL Habits list on iPhone
PRIMAL Create new habit on iPhone

Why habits

A lot of guys run low on T

Sleep, sunlight, training, and nutrition all tie into it. Easier to track than guess.

0%

Men with low T

0h

Sleep target

0%

Low vitamin D

0h

Short sleep

0

Daily checklist

App

Today, create, and manage

See your daily score and remaining habits, add new ones in seconds, and manage your full list from one place.

Today's overview

PRIMAL Today home screen with daily score on iPhone

View your overall score for the day, leaderboard, & remaining habits

Create a habit in seconds

PRIMAL create new habit screen on iPhone

Name it, pick a category, set your schedule, and you're ready to start tracking.

All your habits

PRIMAL Habits overview on iPhone

Complete, create, edit, or delete your habits easily.

Features

Social, insights, and awards

Compete on leaderboards, message friends, see how your score trends over time, and unlock badges as you hit streaks and milestones.

Friends & leaderboards

Invite your friends to PRIMAL and compare eachothers daily habit score!

PRIMAL friends leaderboard on iPhone

Message friends

Message your friends on PRIMAL, tell them whether they need to step it up or cheer them on.

PRIMAL in-app messages on iPhone

Insights that keep you on track

See how your daily score compares to your usual pace, track weekly trends, and spot what's working.

PRIMAL insights with daily and weekly score charts on iPhone

Earn awards

Unlock badges when you hit streaks and milestones.

PRIMAL awards and achievements on iPhone

Style

Choose your style

Pick an accent color and customize the app theme to match your vibe.

PRIMAL app in yellow theme on iPhone
PRIMAL app in blue theme on iPhone
PRIMAL app in green theme on iPhone
PRIMAL app in pink theme on iPhone
PRIMAL app in purple theme on iPhone
PRIMAL app in red theme on iPhone
PRIMAL app in teal theme on iPhone

Pricing plans

Start with Free. Upgrade to Pro for more habits, friends, and deeper insights.

Free

$0

Forever free

  • Up to 10 active habits (50 total)
  • Up to 20 friends
  • Up to 50 messages per day
  • Daily score by day, week, and month
  • Standard insights
  • Friend leaderboards, awards, and local reminders
Download Now
Most Popular

PRIMAL Pro

$4.99

per month

  • Up to 50 active habits
  • Up to 50 friends
  • Up to 500 messages per day
  • Deeper insights
  • Everything in Free
Download Now

What our users say

240+ users on the app, and more joining each week.

Sleep, training, habits, and the daily score.

Easy to navigate

I like the UI of the app and easy to navigate around.

Pretty good

i like how it still allows me to create custom habits instead of just showing preset one. Thanks.

Habit sharing off

appreciate how it lets me turn off the habit sharing feature in settings, dont see why id want my friends to see my habits. app is good though.

Gotta hit 100

I like the score feature thing in the home page, makes me feel like i need to get to 100 before i sleep

I like it!

Love that I can message people

Stands out

I like the design of the app, every other one looked the same in my opinnion

Easy to navigate

I like the UI of the app and easy to navigate around.

Pretty good

i like how it still allows me to create custom habits instead of just showing preset one. Thanks.

Habit sharing off

appreciate how it lets me turn off the habit sharing feature in settings, dont see why id want my friends to see my habits. app is good though.

Gotta hit 100

I like the score feature thing in the home page, makes me feel like i need to get to 100 before i sleep

I like it!

Love that I can message people

Stands out

I like the design of the app, every other one looked the same in my opinnion

Pretty decent

I dont know why the insights need me to pay but otherthan that the app is pretty decent for my daily schedule

THANKS!

More structured lol

Really helped me with tackling things like working out and makes me feel like my life is "structured" lol

Leaving this review just to get the popup to go away

Love the app

PRIMALLLLLLLLL

Pretty decent

I dont know why the insights need me to pay but otherthan that the app is pretty decent for my daily schedule

THANKS!

More structured lol

Really helped me with tackling things like working out and makes me feel like my life is "structured" lol

Leaving this review just to get the popup to go away

Love the app

PRIMALLLLLLLLL

We're here to help

PRIMAL tracks daily habits like sleep, sunlight, training, nutrition, hydration, and any routines you set up. Log them anytime, edit or delete as needed, and follow your daily score by day, week, or month. The app does not raise testosterone or deliver medical outcomes.

No. PRIMAL is a habit tracker for logging what you did each day. It does not replace guidance from a qualified professional.

Free: up to 10 active habits, 20 friends, 50 messages per day, standard insights, and friend leaderboards. Pro: up to 50 active habits, 50 friends, 500 messages per day, and deeper insights. Everything else in Free carries over.

Yes. Apple bills subscriptions. Cancel in Settings → Apple ID → Subscriptions. Refunds go through Apple, not PRIMAL. Deleting the app does not cancel your subscription.

Yes. With your permission, PRIMAL can read Apple Health data you authorize, including height, weight, BMI, body fat, resting heart rate, heart rate, steps, active energy, exercise time, walking distance, mindful sessions, date of birth, and biological sex, to show alongside your habits and insights. Health data stays on your device and is not uploaded to our servers.

Local reminders (morning, evening, weekly recap, streak-at-risk nudges), friend invite links, leaderboards, optional habit sharing, one-on-one messaging, an in-app notification inbox, achievements and awards, and daily/weekly/monthly score tracking. Sign in with Apple, Google, or email.

PRIMAL uses invite links. There is no public user search. Share your link or accept a request from someone who invited you.

Friends always see your display name, profile photo, scores, streak, achievements, and leaderboard rank. With "Share daily habits with friends" on (default), they also see your last 7 days of habit names, progress bars, and completion status. Turn this off in Settings → Social.

Profile → Delete Account. This permanently removes your profile, habits, logs, messages, friend connections, and scores from our active systems.

Report a user from their profile or a conversation. Reports go through our support process. For urgent issues, email theprimalapp@gmail.com. PRIMAL does not offer user blocking. Remove a friend to stop further interaction.

Join 240+ people already on PRIMAL.

Ready to be PRIMAL?

Free to start. Set up your habits in minutes and log your first day.